Market opportunity

Legacy Licensing & Product Development

Legacy secures opportunities for its partners with retailers, manufacturers, and corporate marketers. Marketers of consumer goods, especially in apparel and fashion accessories, jewelry and cosmetics know that high profile names drive sales. Selecting the right name is critical to a brand’s success. Savvy marketers are also realizing the added value of environmental and charitable associations to their products. Legacy’s partners are a uniquely attractive group because they offer such a rarely available and high-end image coupled with a commitment to philanthropic causes. Here lies our competitive advantage.

Our unique value proposition:

Legacy’s business model is built on the care and diligence it demonstrates in selecting its partners. Legacy is working with individuals from such well-known, distinguished families as Kennedy, Vanderbilt, and Roosevelt, and will continue to build its partnerships among families with an historical legacy. A cornerstone of Legacy’s business strategy is that cause-marketing is not just a trend, but an essential component of modern marketing. All of our partners have serious commitments to philanthropic work and social responsibility. All seek to use their family name recognition to raise funds for the causes in which they believe.